A cool, almost retreating magenta. This is a staple pigment for any palette- it is able to make vivid but cool light reds and red purples. This pigment is so versatile that it is a candidate for inclusion in even the strict limited palettes. No other pigment is quite in the same class as far as reds that lean toward violet. In mixes with blues, Quinacridone Magenta makes smashing purples and fuchsias. Quinacridone Magenta can also help to tune reds towards crimson.
On its own, it tends to have excellent lightfastness (as far as magentas go) depending on the supplier. Not every pigment supplier gets excellent results though, so do your own lightfastness testing. If using watercolor, see Bruce MacEvoy’s discussion of this pigment.
